INMAN NEWS HEADLINES
How to sell a smart home: 3 talking points you don’t want to miss
Homebuyers don’t just want smart homes — they expect them, according to the National Association of Home Builders. The National Association of Realtors (NAR) has also keyed in on this tech-loving trend, as evidenced by its recent meeting with three major tech giants. And it’s no surprise.
3 social media strategies for maximum engagement
We’re looking for something out of the ordinary. Something that punches us in the face, something interesting, provocative, entertaining, something that creates emotion or begs us to engage with it, something stop-worthy!
‘Pre-nup’ fight scuttles merger of Colorado’s two largest MLSs
REcolorado and Information and Real Estate Services (IRES) began "complex and highly charged" merger talks in March 2017 on the heels of a declined acquisition proposal and a terminated data share. 
Arizona agent uses real estate marketing skills for activism
Joined by colleagues at his brokerage, Keller Williams Realty Professional Partners, Rosene has leveraged his business network and background to support the grass-roots campaign, such as by mobilizing notaries needed to advance a ballot initiative.
Nearly 60% of servicemembers can put zero down when buying a home
Active-duty servicemembers purchase homes on average eight years younger than civilians, despite a lower median household income, a May report from the National Association of Realtors (NAR) found. One reason may be that 56 percent are able to purchase a home without putting any money down, thanks to loans from the United States Department of Veterans Affairs. 
What makes veterans a great fit for real estate?
In honor of Memorial Day, we wanted to know more about why real estate has become a good career choice for returning servicemembers. We asked these Chicago-area agents to share more insights about how serving in the military prepared them for a successful career in real estate.
With Client Giant, high-touch client retention service gets serious
Earlier this month, Jay O'Brien spun his gift for high-touch relationships into a new startup, Client Giant, which helps real estate agents, small businesses and larger firms develop client relationships. Next month, the company will roll out its services to new clients.
Lennar chair and Zillow CEO talk predictions for near-future homes
In 15 years, built-in home Wi-Fi — no need for a separate router — and speaking door locks could be as common in a typical house as the refrigerator.
Startup YINC launches blockchain-powered home services app
The home services marketplace startup YINC, in the works since 2016, chose an interesting time to launch. The startup made its first publicity push this week, the same week Facebook — the one competitor capable of crushing nearly any startup with its scale — added home services to Facebook Marketplace through partnerships with startups HomeAdvisor, Handy and Porch.
How to make your brand the ‘silver bullet’ of real estate
Rather than looking to tech to solve your problems, to act as your "silver bullet" in real estate, start looking in the mirror. It’s you — your unique, authentic, real self — that's the real silver bullet.

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